If you love fish, then Pembrokeshire in West Wales is the plaice to be this summer!

Thousands of seafood-lovers will be flocking to the county for the 10th birthday of Pembrokeshire Fish Week, between June 27th and July 5th.

The event celebrates not just the county’s fresh fish and shellfish, but also its beautiful coast and beaches, clean seas, great angling, and fishing heritage.

Jam-packed with over 200 events for people of all ages, the seriously fishy festival attracted approximately 20,000 people this year.

“Pembrokeshire Fish Week is a great chance to celebrate our truly outstanding seafood and breathtaking coastline,” said organiser Kate Morgan. “We’re really looking forward to making a big splash for our 10th birthday – it’s going to be huge!”

For food-lovers, there are gourmet seafood evenings, fresh mackerel barbecues at the county’s harbours, a crab lovers’ weekend, and much more. Combine a fresh lobster lunch with a river boat trip, enjoy a sea fishing or kayaking trip and cook your own catch, or relax at a sea shanty and fresh fish supper night!

If you enjoying cooking seafood, be inspired by the annual fish and shellfish Masterclass or one of the many other cookery demos and classes.

Outdoor enthusiasts can take part in many waterway, coastal and beach events, from guided kayak trips to beach activity and environmental days, and rambles on the picturesque Skomer Island.

For anglers and those who want to learn to fish, there are major coarse and sea angling competitions, coaching days for all ages and levels, several have-a-go-at-fishing days, and fishing for people with disabilities.

Children can enjoy crab-catching, harbour fun days, beach exploration sessions, snorkel safaris, seaside-inspired art and craft, and lots more.

Pembrokeshire Fish Week was a finalist in the ‘Best Major Event in Wales’ category in the Welsh National Tourism Awards 2007. The festival is organised by Pembrokeshire County Council.

* For more information on Pembrokeshire Fish Week 2009, see www.pembrokeshirefishweek.co.uk, or contact organiser Kate Morgan, Food Officer for Pembrokeshire County Council, at kate.morgan@pembrokeshire.gov.uk or on 01437 776168