Posts Tagged ‘Martin Jaffa’
Dye hard
No, farmed salmon is not pink because it’s dyed that way with chemicals after slaughter, as Dr Martin Jaffa explains in his latest column for Fish Farmer, but it’s a favourite line that anti fish farming activists like to repeat. In fact, as Dr Jaffa notes, dyeing fish is a common practice when it comes…
Read MoreWill they buy this story?
Salmon farmers in Iceland are planning to market salmon grown on land-based farms, in water filtered through lava rocks and with minimal impact on the environment. It’s a great story but, Dr Martin Jaffa asks, is it one for which consumers are willing to pay a potentially hefty premium? Read the full article starting page…
Read MoreYule love this salmon
Christmas has always been the peak time for selling salmon even though increased availability throughout the year has meant the peak is no longer as great as it used to be. But will the supermarkets ever return to the “value-added” products that used to be a big feature in the marketing of salmon? Dr Martin…
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