Farmed Shellfish Certification Added to Online Sustainable Seafood Directory – Fishfarmer Magazine

Farmed Shellfish Certification Added to Online Sustainable Seafood Directory29 September, 2011 –

FishChoice.com Announces Addition of Certified Farmed Shellfish Products.

Food Alliance’s recently debuted shellfish certification programme is the first aquaculture certification programme added to FishChoice.com’s sustainable seafood directory. Food Alliance joins FishChoice’s sustainable seafood partners which include the Seafood Watch Program, Blue Ocean Institute, and the Marine Stewardship Council.

 “We are excited about Food Alliance’s shellfish certification” says Richard Boot, founder and President of Fishchoice. “This certification is a great development for sustainable seafood and we look forward to letting our audience of seafood buyers know about new Food Alliance Certified farmed shellfish products as they become available.”

Food Alliance certifies farmed oysters, clams, geoducks and mussels against standards for social and environmental responsibility. The standards address safe and fair working conditions, soil and water conservation, and protection of wildlife habitat. The programme applies to shellfish produced from seed to harvest within a defined area and with clear ownership of the shellfish being cultured. No antibiotics or GMO breeds are used, and the program does not cover wild harvest. Two companies with Food Alliance certification for shellfish are on already listed on FishChoice – Taylor Shellfish (mussels) and Hog Island Oysters (clams & oysters).

“We are proud of our new partnership with FishChoice,” says Scott Exo, executive director of Food Alliance. “This partnership will help commercial food buyers source products from shellfish producers that are independently certified for sustainable aquaculture practices that protect, improve, and support the tidelands and coastal communities in which they work.”

The FishChoice.com website is primarily a sustainable seafood directory where buyers can find wild and farmed products mostly from U.S. and Canadian producers. The seafood directory currently has over 1,300 product listings from well over 200 suppliers across 150+ species of seafood with new products added every week.

The website is free for producers to list products and for buyers to browse products. The website requires a simple registration process and has amassed over 2,400 registered users in its first two years. In addition to seafood product listings, the website includes species profiles, descriptions of sustainable seafood programs, and other information for the seafood supply chain.